You know the statistics. Roughly 70% of organizational change initiatives fail, despite leaders knowing that adaptation isn't optional—it's survival. However, even successful companies struggle with managing transformation and growth.   The harsh reality? Organizational change failure isn't about strategy or resources. Instead, it's about people.   Why Organizational Change Feels Impossible   We're wired to resist change, even when we intellectually understand its necessity. Furthermore, your team knows that new technology, shifting market demands, and evolving customer expectations require adaptation. Nevertheless, that voice in their heads whispers that the current way works fine.   For example, think about how quickly business has evolved. Communication shifted from phone calls to instant video meetings. Similarly, transportation changed from flagging taxis to app-based rides. Additionally, payment methods moved from cash to contactless transactions. Each shift required people to abandon familiar processes for…